1. Introduction

This Privacy Policy explains how Dipacking collects, uses, stores, and protects users' personal data when they use our website, application, or services.

By using dipacking.com, app.dipacking.com, or any service related to Dipacking, you agree to the practices described in this policy.

Dipacking is a digital platform that enables brands to create connected product pages accessible via QR code, with features such as product information, traceability, marketing content, analytics, and a product AI assistant.

2. Data Controller

The data controller responsible for processing personal data is:

Dipacking by WECREA
Website: https://wecreaa.com
Email: contact@dipacking.com

3. Data We Collect

We may collect different categories of data depending on how you use Dipacking.

3.1. Account Data

• First name, last name, or company name.

• Email address.

• Encrypted password or secure login information.

• Selected plan, account status, and subscription-related information.

3.2. Product Data

• Product name, brand, category, and description.

• Images, videos, documents, certifications, or files uploaded by the user.

• Traceability information, origin, composition, ingredients, allergens, or other product information.

• Marketing content, storytelling, recipes, customer reviews, and external links.

3.3. Usage and Analytics Data

• Number of scans or views of product pages.

• Date and time of visits.

• Country, city, or approximate geographic location.

• Device type, browser, operating system, and language used.

• Interactions with product pages and available features.

3.4. Approximate Location via IP Address

When a visitor views a Dipacking product page, their IP address may be temporarily transmitted to the third-party service ipwho.is in order to determine an approximate geographic location, including the country and city associated with the visit.

The IP address is not recorded or stored in Dipacking's database. Only approximate location information required for analytics may be stored. The ipwho.is service processes the data transmitted to it in accordance with its own privacy policy.

3.5. Data Related to the AI Assistant

When the AI assistant is used, we may collect the questions asked, the language used, the relevant product, and the technical information required for the proper operation of the service.

This data may be used to provide responses, improve the user experience, generate statistics related to AI assistant usage, monitor usage quotas, and ensure platform security.

4. Why We Use Your Data

The data collected is used for the following purposes:

• Create and manage your user account.

• Enable the creation, editing, and publication of digital product pages.

• Display product pages accessible via QR code or web link.

• Provide scan, visit, and interaction analytics.

• Enable the operation of the product AI assistant.

• Manage subscriptions, product limits, and AI usage quotas.

• Improve security and prevent abuse, fraud, or unauthorized use.

• Respond to requests sent via email, forms, or customer support.

• Improve the platform, its performance, and its features.

5. Legal Basis for Processing

Depending on the circumstances, data processing may be based on the performance of the requested service, Dipacking's legitimate interests, compliance with a legal obligation, or the user's consent when required.

For example, certain data is necessary to create an account, publish a product page, provide analytics, or enable the use of the AI assistant.

6. Cookies and Similar Technologies

Dipacking may use cookies or similar technologies to ensure the proper functioning of the website, secure access to accounts, remember certain preferences, and measure platform usage.

Some cookies are necessary for the service to function. Others may be used for analytics, website improvement, or marketing, depending on the tools enabled.

Users can configure their browser to block or delete cookies. However, some features may not function properly if necessary cookies are disabled.

7. Data Sharing

Dipacking does not sell users' personal data.

Certain data may be shared with technical service providers only when necessary for the operation of the service, for example:

• Website and application hosting.

• Database and file storage services.

• Email or customer support services.

• Payment services, if online payment is offered.

• Analytics services.

• IP geolocation service ipwho.is, used to determine the approximate location of product page visits.

• Artificial intelligence services required for the operation of the AI assistant.

These service providers are authorized to process data only to provide the services required by Dipacking.

8. Public Product Pages

Product pages created with Dipacking may be public and accessible to anyone who has the link or scans the corresponding QR code.

The user is responsible for the information, images, documents, links, and content published on their product pages.

We recommend not publishing sensitive or confidential personal data on a public product page.

9. Data Retention

Personal data is retained only for as long as necessary to provide the service, manage the account, comply with legal obligations, or resolve potential disputes.

Account-related data may be retained while the user's account remains active. Certain data may be retained after account deletion when necessary for legal, accounting, security, or abuse-prevention purposes.

10. Data Security

Dipacking implements reasonable measures to protect personal data against unauthorized access, loss, alteration, disclosure, or destruction.

However, no computer system can guarantee absolute security. Users must also protect their login credentials and use a secure password.

11. International Data Transfers

Some technical service providers used by Dipacking may be located in other countries. In such cases, data may be transferred to or processed outside the user's country of residence.

Dipacking seeks to use service providers that apply appropriate security measures to protect processed data.

12. User Rights

Depending on applicable regulations, users may have rights regarding their personal data, including:

• Right to access personal data.

• Right to correct inaccurate or incomplete data.

• Right to request deletion of data, where applicable.

• Right to object to certain processing activities.

• Right to restrict processing.

• Right to withdraw consent when processing is based on consent.

To exercise these rights, users may contact us at the following address: contact@dipacking.com

13. Account Deletion

Users may request the deletion of their account by contacting us by email. Once the request is validated, Dipacking will delete or deactivate the data associated with the account, except where retention is necessary for legal, security, or evidentiary purposes.

Account deletion may result in the deactivation of product pages and loss of access to analytics, files, and associated features.

14. Product Page Visitor Data

When a visitor scans a QR code or views a product page created with Dipacking, certain technical data may be collected to provide analytics to the product owner.

This data may include the date of the visit, device type, browser, language, approximate country and city, as well as interactions with the page.

To determine the country, city, or approximate geographic location, the visitor's IP address is temporarily transmitted to the third-party service ipwho.is. Dipacking does not store this IP address in its database. However, ipwho.is may process the information received according to its own terms and privacy policy.

These analytics are used to measure the performance of product pages and improve the digital experience related to packaging.

15. Data of Our Users' Customers

Dipacking users may publish their own content, collect customer reviews, or add links to their own forms, websites, or external tools.

In such cases, the user remains responsible for the personal data they collect or process through their own content, links, or external tools.

16. Links to External Websites

Dipacking pages may contain links to third-party websites, social networks, videos, online stores, or other external platforms.

Dipacking is not responsible for the privacy practices, content, or security of these external websites. We recommend that users review the privacy policies of these third-party services.

17. Protection of Minors

Dipacking is primarily intended for professionals, brands, and businesses. Our services are not intended to knowingly collect personal data from minors.

If you believe that a minor has provided us with personal data without appropriate authorization, you may contact us to request deletion of the relevant information.

18. Changes to This Policy

Dipacking may update this Privacy Policy at any time to reflect changes to the service, technical developments, regulatory requirements, or operational changes.

The date of the latest update will be shown at the top of this page. We recommend that users review this policy regularly.

19. Contact

For any questions regarding this Privacy Policy or the use of your data, you may contact us at: contact@dipacking.com